SOBCon Asks The Big Question: What Problem Are You Trying To Solve?

Photo by Angela Wheeler

One of the essential questions a new business must answer is “What Problem Are You Trying To Solve“?

It’s the critical driver of the core value proposition for any successful product or service.

SOBCon NW 2012 tackled this big question this past September in Portland,  with our showcase business panel featuring Lara Feltin, CEO of Biznik , Howard Mann of Brickyard Partners, and Todd Silverstein, CEO of Vizify, and moderated by Scott Sandler, Fund Manager of the Oregon Angel Fund.

We’re pleased to present the video from the panel discussion – watch and listen as these excellent business minds present their insights to our SOBCon audience, and now to you!