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	<title>Comments on: Questions to Start a Social Media Discussion</title>
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	<description>April 29 - May 2, 2011 • Chicago, IL</description>
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		<title>By: Cindy Stephenson</title>
		<link>http://www.sobevent.com/questions-to-start-a-social-media-discussion/comment-page-1/#comment-31854</link>
		<dc:creator>Cindy Stephenson</dc:creator>
		<pubDate>Thu, 03 Dec 2009 06:09:14 +0000</pubDate>
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		<description>These are great questions and help reinforce the notion that in order to be successful and get buy-in, you need to have a good understanding of an organization&#039;s culture and business issues. If you can demonstrate that, and show how social media can be used to advance an organization&#039;s agenda, it&#039;s easy to get buy-in. And as you say, the questions are applicable to a range of disciplines. Thanks for your post.</description>
		<content:encoded><![CDATA[<p>These are great questions and help reinforce the notion that in order to be successful and get buy-in, you need to have a good understanding of an organization&#8217;s culture and business issues. If you can demonstrate that, and show how social media can be used to advance an organization&#8217;s agenda, it&#8217;s easy to get buy-in. And as you say, the questions are applicable to a range of disciplines. Thanks for your post.</p>
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		<title>By: Liz Strauss</title>
		<link>http://www.sobevent.com/questions-to-start-a-social-media-discussion/comment-page-1/#comment-31776</link>
		<dc:creator>Liz Strauss</dc:creator>
		<pubDate>Wed, 02 Dec 2009 17:07:31 +0000</pubDate>
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		<description>Amber&#039;s blog and her contribution to social media is forever an inspiration. She&#039;s a true thought leader and someone we&#039;re proud to have as part of our community. 

Thank you, Amber for getting us all thinking. Here are my thoughts one just one of your questions:
A vision statement is internal and best kept formed in the head and heart of the leaders who plan the strategy. It&#039;s informed by the talent and needs of the group, the people they serve, and conditions of the environment. It takes advantage of the unique qualities and skills that the group brings to market and is always changing to meet the customers where they are.</description>
		<content:encoded><![CDATA[<p>Amber&#8217;s blog and her contribution to social media is forever an inspiration. She&#8217;s a true thought leader and someone we&#8217;re proud to have as part of our community. </p>
<p>Thank you, Amber for getting us all thinking. Here are my thoughts one just one of your questions:<br />
A vision statement is internal and best kept formed in the head and heart of the leaders who plan the strategy. It&#8217;s informed by the talent and needs of the group, the people they serve, and conditions of the environment. It takes advantage of the unique qualities and skills that the group brings to market and is always changing to meet the customers where they are.</p>
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