Recently I had the chance to catch up with clarity therapist Steve Woodruff to find out why he keeps coming back to SOBCon. Steve offers some great insights into why you should come to SOBCon Chicago, now just a few short weeks away, and he reminded me I need to mix it up a little [...]
ContinueBecome a Media Superstar for Your Business
You’ve seen the expert guests on television, in publications and online. And you’re thinking to yourself, How did they get that nice exposure? Well, it wasn’t magic and these folks weren’t “discovered.” Rather, they took specific steps to get the attention of media outlets that could help spread their message to relevant markets. We’re so lucky to [...]
ContinueWondering about the Return on #SOBCon (ROS)?
When many people think of attending a conference, they wonder what their return on investment will be for the time, energy and money they need to invest it takes to attend a conference and be fully present. While certainly we could list many reasons why you’ll get your money back and more, multiple time past [...]
ContinueWhy Does @HackmanJ Keep Coming Back to #SOBCon
Recently I had the opportunity to spend some time with Joe Hackman, to find out why he keeps coming back to SOBCon. Is it for his business – or for his personal life – or both? Phil Gerbyshak: Let’s start with an easy one, so folks who don’t know can get to know you more. [...]
ContinueSOBCon Chicago 2013: Who’s Your Ideal Customer?
Post by Britt Raybould (thanks Britt!) Over the next few weeks, we’re going to give you a taste of what’s to come in Chicago. First up, the multi-talented entrepreneur and author Ric Dragon. Last fall, we had the pleasure of learning firsthand from Ric at SOBCon NW in Portland. The response was so positive that we were [...]
ContinueWhat Keeps @BeckyMcCray coming back to #SOBCon?
Over the coming weeks, we’re featuring some of our alumni talking about why they keep coming back to SOBCon. These are people that have been to SOBCon multiple times, and they continue to invest their resources in your community. This week we feature small business expert and co-author of Small Town Rules Becky McCray sharing [...]
ContinueBeing a Leader, Acting Like a Boss
This month’s #sobcon chat tackles something that trips up even the smartest leaders: acting like a boss. In other words, the leader becomes a not-so-pleasant person that creates a not-so-enjoyable work environment, and brings progress to a screeching halt. Plan now to join Terry (@starbucker) as he leads a discussion on leadership. Plus, he’s promised to [...]
ContinueA Community That Won’t Let You Fail: A Recent Attendee Makes The Case For SOBCon
We were honored to be featured in the latest issue of ICOSA magazine, in an article written by SOBCon alum Rebecca Saltman. Rebecca attended both SOBCon Chicago and SOBCon NW in Portland in 2012 ,and details those experiences in the piece, noting “As a connector who has always been able to connect with new people, [...]
ContinueMeasuring what Matters – #SOBCon chat for 1/17/2013 w/ @philgerb @starbucker and more!
This is the year we get beyond likes, followers and hits and start measuring what really matters. But how do we get more of what really matters and stop focusing on the numbers? Join Phil Gerbyshak, Chief Connections Officer of Milwaukee Social Media (and our first ever SOBCon speaker) for his thoughts on this for the January [...]
ContinueSOBCon Asks The Big Question: What Problem Are You Trying To Solve?
One of the essential questions a new business must answer is “What Problem Are You Trying To Solve“? It’s the critical driver of the core value proposition for any successful product or service. SOBCon NW 2012 tackled this big question this past September in Portland, with our showcase business panel featuring Lara Feltin, CEO of [...]
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