Amber wrote a very thought-provoking post at Altitude last week (which I have to admit that I didn’t see in my feeds until Saturday – it was a busy week!) about the trap of Social Media Buzzwords:
You’re trying to discuss and describe the movement that is social media. Imagine you’re not allowed to say any [...]
April 29 - May 2, 2011 • Chicago, IL
Monthly Archives: April 2009
Social Media Buzzwords
Bring Wine to the Picnic
Another brilliant observation from Chris Brogan:
Conn Fishburn from Yahoo gave me a great analogy for thinking about social media marketing when we spoke at IBM’s Research Headquarters in New York last year. He said, “Bring wine to the picnic.” In this case, Conn was talking about the idea that if you show up and try [...]
The Building Blocks of Successful Interaction
I just wanted to share this with you:
Charlie Grantham and Jim Ware, writing at The Future of Work, share some thought on the building blocks of interpersonal interaction:
In our experience effective communication is made up of three basic qualities: trust, connectedness; and relatedness.
Trust is the most basic quality.
Trust is an emotional thing. It comes when [...]
The Effect of the Internet as a Watercooler
Bob Krumm wrote this week: The water cooler is spreading a virus
Unless you’ve been living under a rock, two events have leapt into America’s consciousness this week. The first was the Tea Party protests involving hundreds of thousands of ordinary Americans in hundreds of cities all around the country.
The second was the sudden and [...]
Geoff Livingston Will Be Outlining an Optimum Integrated PR / Marketing Plan
We’re pleased and delighted that Geoff Livingston, top blogger in the communications space and author of the popular 2007 social media book, “Now Is Gone” has agreed to lead the Saturday afternoon Models and Masterminds session on “An Integrated Offline / Online Marketing Customer Outreach Program.” He’ll be answering the question: What are the parts [...]
-
Register for Next Year!
Customize the Models and Mastermind format to bring the same teamwork, energy, and interactive content into your business or organization! CONTACT US about it.